Privacy Policy

NIKE RETAIL B.V.with its registered office at Colosseum 1, 1213 NL, Hilversum, The Netherlands is responsible for the processing of your personal data obtained via (the "Website").

“Personal data” is data which can identify you, directly or indirectly, either from that data or from that data combined with other information that is in, or is likely to come into, our possession; it includes data such as your name, your location or online identifiers.

This Privacy Policy sets out how we collect, use, disclose, store, combine, align, retain, dispose of, erase, adapt, disseminate or make available personal data:

  • on the Website; and
  • when you interact with our customer service centres or request information from us in any other way.

Personal data is stored on secured computer systems with limited access located in controlled facilities, in accordance with our data retention practices which reflect applicable law.



When you visit the Website, we collect and process personal data that you submit or that we may ask you for. We request personal data when you [create an account, place an order, or when you contact us via the Website]. The personal data we request from you includes your name, email address, billing and purchase data, and your consumer preferences and habits.

When you visit and interact with the Website, certain data is collected from your device through the use of cookies. The data collected through cookies includes: (i) the visited webpages, (ii) date, time and duration of the visit, and (iii) unique device identifier and device type (desktop, tablet or smartphone). Please see our Cookies Policy for more details



We process your personal data for the following purposes:

  • to administer any orders that you have placed with us
  • [to run and help us co-ordinate promotional events];
  • to respond to any queries or provide you with information, products or services that you request;
  • to manage our accounts and records;
  • to administer the Website and help improve our products and services;
  • to prevent or detect fraud, including fraudulent purchases, or abuses of the Website;
  • to carry out our obligations arising from any contracts entered into between you and us;
  • to conduct research and analysis; and
  • to personalise your Website experience as outlined in our Cookie Policy and to allow us to deliver the type of content and product offerings in which you or our consumers in general are most interested to learn about, including to provide you with tailored advertisements and emails.

Where you have consented, we also process your personal data to send you information on product launches and special offers, sales and promotional information.



We do not sell your personal data and only duly authorised persons within our organisation will have access to your personal data to the extent necessary for the above mentioned purposes.

The personal data we obtain through the Website will be shared with third parties to enable them to carry out services or other tasks on our behalf (e.g. the vendors we use to administer and provide gift cards). These third parties process your personal data only on our behalf and instruction for the purposes mentioned in this Policy.

We may also disclose your personal data upon governmental request, in response to a court order, when required by law or to protect our or others' rights, property or safety. We may further share information to prevent illegal uses of the Website or violations of the Terms and Conditions, or defend ourselves against third party claims.

We do not provide your personal data to agencies or outside companies for marketing purposes and do not sell, trade, share or transfer your personal data to any outside parties other than those identified in this Policy.



As we are a global company, your personal data may be transferred outside of the country from which it was originally collected and may be shared intra-group with NIKE entities located in other jurisdictions, including those that do not have similar data protection laws. All international transfers of personal data will be made in accordance with applicable data protection laws. We will not transfer your personal data to third parties located outside of the European Economic Area.



You have the right of access to your personal data and to modification, deletion or blocking thereof in the event your personal data as stored by us are incorrect or otherwise unlawful. You also have the right to object to the processing of your personal data on compelling legitimate grounds relating to your particular situation.

You may withdraw any given consent at any time without explanation. Please note that if you withdraw certain consents, you may not be able to use all the functions of the Website or other websites or online services.

Please contact for further information or to exercise these rights.



The Website uses a range of security technologies and procedures to protect your personal data against unauthorized access, use and disclosure. The personal data that the Website gathers is stored in a secure environment that is inaccessible to the public



The Website may provide links to other websites for your convenience and information. These websites may operate independently from us and may have their own privacy notices or policies, which we strongly suggest you review. To the extent any linked websites are not owned or controlled by us, we are not responsible for their content, any use of the websites, or the privacy practices of the websites.



If we decide to change our privacy policy, we will post the changed policy on the Website. You are advised to regularly check whether our privacy policy has changed. If we materially change the way in which we process your personal data, we will provide you with prior notice, or where legally required, request your consent or ensure that there is another legal basis for such processing, prior to implementing such changes. This policy was last modified in 16/08/2017



If you wish to provide any feedback or if you have questions or concerns, please contact

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